Search Engine Optimization – The Best Internet Marketing Advertising Online

June 21, 2017

In my honest opinion nothing can exceed the effectiveness of search engine optimization for advertising business internet marketing online. If you are searching for the best internet marketing online advertising. Here are some reasons why I made those daring statements.

Firstly, using search engine optimization or SEO as a marketing campaign it can offer a high quality visitors. This is a type of traffic that searches for an answer to their question by typing a certain keyword that leads them in a website which are relevant to the question that they type while searching on search engine. In order to be optimized your internet marketing business website on a certain keywords, you must use a particular keywords as a main keywords to your blog or website content.

But be wary on using main keywords as your main engine particularly in Google for it will penalized websites or blogs that spams keywords to their content. Use keywords as natural as possible without sacrificing or making your content looks awkward. As a tip use keyword related terms and additional keyword to consider as search engine particularly in Google for it will reward you for using it. As a general rule, used keywords with a high volume of searches with a low websites competition.

Secondly, search engine traffic offers free traffic as the searchee himself is looking for information while the search engine provided him the information he seeks. With this system, you do not have to pay for pay per click advertising. With this system, it will provide a long lasting source of traffic because once your websites reach top search engine ranking, it is possible that your website will stay there for a long period of time.

This technique is a gruesome technique to be follow as it looks so complicated especially if you are a beginner. To tell you honesty, this article is a perfect example of highly optimized article, if you can notice that I used my main keywords which is internet marketing online at the article title and also at the first sentence of that article and of course at the end of this article. But the truth is, I am not sure if it will rank high on Google page ranking as there are 71,700,000 competing websites for this keywords.

To be a successful internet marketer needs a lot of skills to promote your internet marketing products, these skills seem to be overwhelming especially if you are a beginner, but you don’t have to worry as time goes by. You are going to learn more about the different technique internet marketing online business, just be patient for your time to come and it will definitely as long as you are willing to make sacrifice and until you learn and implement the best internet marketing online advertising that will work for your business.

How to Start an Automated Online Digital Advertising Business

June 21, 2017

Ever thought about expanding your advertising agency revenue without making a large financial commitment? Or starting your own online digital advertising business for a specific niche market? An online automated ad network business serving a niche market can provide you with increased revenue, market visibility and additional client services, for a very small investment with a high return.

In today’s soft market online display advertising continues to grow. IAB reports that during the first half of 2011 Internet Ad Revenues at nearly $15 Billion. Internet ad revenues for the second quarter alone reached new heights, increasing 24.1 percent to $7.7 billion. That performance compares to last year’s same-period revenues of $6.2 billion, up 13.9 percent from 2009.

Display-related advertising-which includes banner ads, rich media, digital video and sponsorships-totaled more than $5.5 billion in the first six months of 2011. Display increased 27.1 percent over the same period in 2010, substantially exceeding the previous year’s growth rate of 16 percent.

Online display advertising accounted for 37 percent of all interactive spend in the first half of 2011, with search remaining the leading online category at 49 percent of the total-nearly $7.3 billion. Search and Display each grew about 27 percent year-over-year, with Search more than doubling its previous year’s growth rate of 11.6 percent. – Quote from IAB news release dated September 9, 2011

Vertical market display advertising continues to garner a high percentage of the display advertising revenue as most advertisers know that getting their ads on multiple market related websites is the best way to build brand recognition as well as increase conversion rates. They also recognize the high marketing costs for reaching a vertical market thus need a vehicle for getting their ads placed on multiple publisher websites in their vertical market that can give them, in total, the volume of ad views in the vertical market they need to support their marketing goals.

Ad placement diversity in a vertical market is key to brand recognition and sales.

On the vertical market publisher side small publisher websites have a hard time selling ad space because their ad views are low but aggregating multiple small publisher websites is attractive to both publishers and advertisers. It creates revenue for the publisher plus website visibility which they would not get on their own.

Vertical or niche market ad networks are the best vehicle for satisfying both the advertiser and publishers marketing and revenue needs in a vertical market.

To start a vertical market ad network business you must first assess your skills in:

• Ad server technology and implementation.

• Programming.

• Hosting.

• Website front end development for your vertical to interface with ad server technology.

• Marketing to your selected vertical market.

• Customer Support.

• Internet business planning and implementation.

The key to building a successful vertical ad network business is marketing, marketing and marketing backed by support and a proven ad serving technology. The first phase of building a foundation is to make sure the market the advertisers want to reach is the same as the market the publishers you sign up reach. This is critical for getting started on the right foot.

While you are pursuing a specific vertical market each vertical can have market niches that can be addressed individually to start. If this is the case for your vertical market first define a specific niche of the market you are most familiar with then focus on this market niche for signing up your first publishers and advertisers. As the marketing and sales efforts produce positive cash flow you can expand the marketing efforts to additional market niches to broaden your revenue base and grow your ad network business.

Start small, grow big, sensibly.

Who are the most likely to succeed?

• Entrepreneurs with advertising sales and marketing experience in a vertical market.

• Media companies that want to expand their market penetration in defined niche markets.

• Agencies that want to build clients brand recognition as well as sales.

What leads to success?

Demand + Relevance + Desire + Knowledge + Planning + Perseverance = Success

How long does it take to reach positive cash flow?

Good question.

There are a lot of variables that come into play that will determine when a vertical market ad network business might reach positive cash flow. Your business plan should cover all the possible variables and give you the path to positive cash flow and profitability. If you start with an entry level ad serving approach you could be positive cash flow in 4-5 months. Most other approaches can take 8 months plus.

Market penetration is the pacing factor for determining when you will achieve positive cash flow.

Starting a vertical market ad network business does not have to take months and be expensive if you partner with an ad network business solution provider that can provide not only the ad network platform but also the website front end tailored to your market as well as ongoing business and technical support that compliments your capabilities and finances. Full service ad network providers usually provide a full complement of services for a very small upfront fee coupled with a small ongoing revenue share to hold your operating costs to a minimum while you build your market, cash flow and a valuable asset.

When looking for a vertical market ad network business partner you should consider the following:

1. Proven ad network platform that can grow with your business.

2. Overall services provided. Pick what compliments your needs.

3. Reference ad networks.

4. Overall support capabilities. Business and technical.

5. Time to market.

6. Cost of doing business.

You don’t need a lot of money. You can build a virtual ad network business from a small agency office or your home.